An exceptionally diverse team of professionals presents the TUGA advanced urban mobility project.
From automotive design and production, architecture, marketing, virtual & augmented reality creation, through high-tech business development, TUGA is focused on compelling go-to-market strategies encompassing a novel suite of creative products and services.
TUGA Innovations Inc.
TUGA combines a forward looking approach to urban mobility with the possibilities of digital technology. We’re introducing a new class of vehicle to a new class of driver.
Digital transformation has profoundly impacted how we work, our relationships to devices, created new business models, and even re-shaped how humans interact. We are at the intersection of a rapidly changing world of possibilities and opportunities. TUGA Innovations embraces change in the conception, design, and production of specialized vehicles to improve the global urban mobility experience.
We make driving easier.
Travel from point A to point B within and between cities. When you arrive, parking is super-easy.
You drive smarter.
An environmentally aware experience. The computing power and software resembles a computer on wheels more than a traditional vehicle.
Amazing platform flexibility.
Ability to change body styles and functions. For commuting, delivery, taxi, fleet, or leisure applications. A single platform can transforms based on need.
Comfort and safety.
With seating as comfortable as a car, yet safer and more protected than a motorcycle. The patent-pending retractable rear axle offers stability when extended and agility when retracted.
Something for everyone.
Our target is urban dwellers and the service providers that connect our modern cities. Aimed at both public and private organizations, including vehicle sharing operations, delivery operators, municipalities, transportation system providers and many, many others.
Global markets.
There are no barriers to global adoption. From the Americas to Asia, Australia to Europe, Tuga offers solutions to a growing problem around the world.
Traffic congestion.
Vehicle traffic is overwhelmingly congested around the world.
Solutions not band aids.
Global taxpayers want individual, personalized solutions, not poorly conceived mass transit mega projects.
The time is right.
Well conceived electrically powered urban transportation options are needed right now.
Market opportunity
Growth driven by consumer demand, environmental necessity and government incentives.
The 8 million electric vehicles on the road internationally in 2019 are expected to increase to 50 million by 2025 and almost 140 million vehicles by 2030.1
EV sales are expected to reach almost 14 million vehicles in 2025 and 25 million vehicles in 2030.1
India’s government announced last year that only electric two and three-wheel vehicles would be allowed by 20252 and their charging infrastructure is being expanded to support this.
As of 2018 India has about 1.5 million battery-powered, three-wheeled rickshaws on its roads. Some 11,000 new ones hit the streets each month, creating a US $1.5 billion market.3
1. International Energy Agency, Global EV Outlook 2020
2. CNN Business, March 25, 2020
3. Bloomberg. Retrieved 28 October 2018
Demand will likely outpace current EV production levels for at least the next 10 years.
Between 2019 and 2027, the size of the global electric vehicle market is expected to increase almost five-fold to reach an estimated global market size of some $803 billion USD by 2027. This translates to a notable compound annual growth rate (CAGR) of more than 20 percent between 2019 and 2027. 1
EV sales are expected to reach almost 14 million vehicles in 2025 and 25 million vehicles in 2030. 2
For comparison, the combined annual production of GM, Ford, Toyota and VW is 30.8 million vehicles.
1 Statista, March 2021
2. CNN Business, March 25, 2020
Countries around the world have set aggressive targets for phasing out ICE’s (internal combustion engines) and incentivizing EV’s.
China
25% EV’s by 2025
Japan
20-30% BEV’s by 2030
Korea
33% BEV/FCEV’s by 2030
Pakistan
90% EV’s by 2040
Denmark
1 Million EV’s by 2030
France
660,000 BEV’s by 2023
Germany
7-10 million BEV/FCEV’s by 2030
Ireland
500,000 EV’s by 2030
Italy
4 million BEV’s by 2030
Norway
100% Zero Emission Vehicle sales by 2030
UK
50-70% EV by 2030
Canada
825,000 ZEV’s by 2030
US
3.3 Million ZEV’s by 2030
Our team
Co-Founder, CEO & Director
John Hagie
Founded Red Wave Marketing Services to help start-ups define their Go-To-Market strategies and activities. John has extensive sales and marketing experience across varied sales motions (major accounts, channel, franchise sales) selling hardware, software and services within different geographies.
Co-Founder & VP
César Barbosa
César Barbosa Is a talented Architect who has had a lifelong passion for Classic Cars. Since 2008, he has dedicated his life to Urban Mobility Solutions launching several companies in Brazil and Portugal. His inspiration has brought the concept and design of the TUGA vehicle to life, He is leading our work in Portugal including work on body designs and integration with drones and eVTOls connecting Urban Air and Terrestrial Mobility.
Co-Founder & Board Member
António Câmara
António Câmara is a Professor at the New University of Lisbon. He was a Visiting Professor at Cornell University (1988-89) and MIT (1998-99). In 2000 he co-founded Ydreams, pioneering research on virtual and augmented reality and geographical information systems. He was the company’s CEO until 2015, developing over 1,500 projects in 40 countries for 50 Fortune 500 companies. YDreams Group includes three public companies: YDX, Ynvisible and Azorean.
Co-Founder & Advisor
Edmundo Nobre
Edmundo Nobre was a co-founder of the Ydreams Group and is currently COO of Aromni (augmented Reality). These companies have developed over 1,500 projects in 40 countries for 50 Fortune 500 clients. They have also sold products in 50 countries around the world. He was also founder and Director of Ynvisible, Azorean(aquatic drones) and Human mobility (smart Mobility).
Chief Marketing Officer
Ross Plummer
Ross Plummer has worked across the industry’s most awarded agencies, serving ten years at Wieden and Kennedy in Amsterdam and Portland, where he ran global football for Nike, with stints at Droga 5 New York, as well as heading up integrated production for digital shop R/GA in London. He is also a movie producer, most recently developing and producing the movie KIPCHOGE, The Last Milestone for UK giant INEOS, at Ridley Scott Creative Group, Amsterdam which he set up and ran for three years as Managing Director.
Business Development Environmental Engineer
Daniela Guerreiro
Daniela Guerreiro is an Environmental Systems Engineering Master student from New University of Lisbon. She works in marketing and sales, taking advantage of her research skills aquired while working on different projects at the university. She is responsible for ensuring sustainability is a priority for the company.
Automotive Engineer
Tomás Montellano
Tomás Montellano is an Aerospace Master Student from TU Delft, with a long-standing interest in automotive prototypes and disruptive vehicles. In 2019, he spent a year developing and producing an electric racing motorcycle in the Netherlands, gaining valuable experience. He is working on the first prototype of the TUGA vehicle and ensuring that all systems conform to official regulations.
Chief Financial Officer
Faizaan Lalani
Mr. Lalani is an accounting and finance professional with over 10 years of experience covering audit, financial reporting, corporate finance, and operations management. Mr. Lalani previously worked in the audit and assurance group at PricewaterhouseCoopers LLP, Canada, where he obtained his CPA, CA designation, gaining vast experience in accounting practices in both the public and private sectors during his tenure. Mr. Lalani previously served as a director and CFO of a beverage company, assisting them in raising over $10mm. Currently, Mr. Lalani serves as Director and CFO of AmmPower Corp. and United Lithium Corp.
Operational competence
TUGA’s management team
brings together automotive industry design and manufacturing expertise.
Designed from the start
to utilize Off-The-Shelf (OTS) parts, manufacturing efficiencies are being incorporated to maximize margins.
Architecturally-inspired
exteriors create a prestige image while delivering a vehicle suitable for all climates, and all markets.
